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Survey Identifies Communication Gap on Child Nutrition

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By: Sean Moloughney

Editor, Nutraceuticals World

New findings from the NOURISH (KNOwledge, UndeRstanding & InsightS Into CHild Nutrition) survey reveal that nearly half (47%) of healthcare professionals (HCPs) surveyed globally believe most parents of children they see still do not fully understand the long-term impact of early nutrition. Despite regular dialogue with parents about an optimal balance of nutrients during their child’s first five years of life, HCPs reported that when it comes to feeding and nutrition, less than one-fifth (17%) of parents are “very concerned” about ensuring their child is getting the right balance of nutrients they need. The NOURISH survey also revealed an opportunity to provide parents with additional guidance and education about healthy growth and appropriate feeding practices for infants and young children. Globally, in 2010, around 43 million children under the age of five were overweight. Proper nutrition means getting an optimal balance of nutrients; however, too much of certain nutrients—even those that are important for a child’s development—can negatively affect long-term health outcomes. Over-nutrition, or the over-consumption of certain foods or food components, may contribute to heart disease, stroke, diabetes and cancer.

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